Thought leaders are the new big businesspeople of the world. Everyone wants to be one, and everyone wants to hear what they have to say. But the difference between a successful businessperson and a thought leader is that thought leader is willing to give away their most valuable resources for free. Namely their time, and knowledge. If you’re eager to start the long and treacherous road of a becoming a thought leader you probably already look forward to sharing everything you have to offer!
1. Start Teaching
Education is the keystone to becoming a well-respected thought leader. You’re giving up your time and knowledge for free because you’re teaching. But, teach with purpose. Find someone who can benefit from, and wants, what you have to offer. Share what you do professionally and share what you’re passionate about.
A blog is a great way to reach out and generating leads. SEO campaign management can help you find the people who need your time, attention and the information you have to share.
2. Be A Consistent Person
The internet has allowed us to create multiple versions of ourselves. Now we have our “Twitter”-self and the Facebook persona. Unfortunately, thought leaders can’t afford to rotate between different versions of themselves. Instead, an entrepreneur who’s on the way to becoming a thought leader must be confidently, and unapologetically themselves all the time.
Know your values and clearly define them along with a mission statement. When you’re the same person online, in the office, or at a formal event, people will be drawn to you because of what you bring to the table. That’s how thought leaders get going!
3. Speak Clearly and Act More Clearly
As a thought leader, you can’t mince your words. You need to speak eloquently and clearly explain your ideas to those who are new on the scene. The way you speak needs to show not only your personality but that your character is of completely clear too. Your actions will always speak much louder than words, so don’t let them tarnish your reputation.
4. Genuinely Help Others (Without Jumping on The Bandwagon)
Don’t be the person who waits for the Red Cross commercials come onto TV to jump in and help people. Although the relief funds for emergencies and natural disasters need your attention, what will you do after the dust has settled?
Part of thought leadership relies on what you’re willing to do when there isn’t an emergency. How will you help those who need it, without the media attention? Helping others and empowering people is the pay off of thought leadership.
5. Be Honest About Your Stumbling Blocks
There’s nothing worse than a successful entrepreneur who had an easy rise to success and wants to tell everyone how awesome it was. Every entrepreneur has had a struggle or stumbling block along the way, and that’s when any person needs a thought leader the most. Spend some time understanding your journey and learn to realize when others are in similar situations.
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